Scripting for InDesign Publication creation using programming tools

Abstract

Vertical typography is widely omitted and disregarded as an important part of type design. However, it is used widely and should not be treated this way. This paper brings up topics vital for the analysis of this subject. Firstly, the topic of the convention of letterforms and direction in type design to better understand how the current state of typography influences possible changes in the vertical typesetting. Secondly, the analysis of research on reading vertical texts and designs focusing on this subject. Finally, everything is summarised while theorising on possible paths, that design could follow with future vertical type developments. This thesis aims to bring up vertical typesetting to a bigger audience and encourage thinking more about this issue while designing, experimenting and researching similar areas of study through highlighting vertical typography’s existing issues and find possible paths and solutions for future designs.